About us

Our mission

The mission of the National Tourism Organisation of Montenegro is to enable citizens and visitors to feel the spirit of Montenegro and soak up its beauty. We conduct general tourism and promotional activities at home and abroad and adopt annual tourism marketing plans. Also, we monitor, analyze and facilitate research in the domestic and international tourism market, while also ensuring funds to promote Montenegro’s tourism portfolio by engaging in publishing activities, taking part in trade fairs and events, participating in the establishment and development of a unique tourism information system in Montenegro and ensuring the system is connected to other information systems. Finally, we coordinate and integrate information and promotional activities of all entities in the area of tourism and work together with tourism organisations in the country and abroad.